eLearning Instructional Designer and Developer Job at Association of National Advertisers, New York, NY

  • Association of National Advertisers
  • New York, NY

Job Description

About the ANA
The   mission is to drive growth for marketing professionals, brands and businesses, the industry and humanity. Founded in 1910, the ANA provides leadership that advances marketing excellence and shapes the future of the industry. Our membership includes more than 20,000 brands and 50,000 industry professionals that collectively invest $400 billion in marketing and advertising annually. It consists of U.S. and international companies, including client-side marketers, nonprofits, universities, and marketing solutions providers, which include ad agencies, marketing data science and technology suppliers, law firms, consultants, and vendors. We are obsessed with delighting our members through superior products and services and an unwavering commitment to helping them become more effective marketers, build stronger brands, develop a more productive industry, and benefit humanity through bold leadership and innovation programs.

The ANA provides many benefits to its members, including best-in-class training led by the Marketing Training & Development Center (MTDC). As an eLearning Instructional Designer and Developer,  you will be a key contributor to this training by helping to advance and innovate the on-demand training program which currently includes over 75 courses, certificate programs, and a certification program. 

New York, NY (Hybrid)

About the Position
Come join the talented, hardworking (but fun), and diverse ANA MTDC team that delivers high quality, self-paced learning for the most influential organizations in the world. We are seeking an experienced eLearning Instructional Designer and Developer (IDD) to design and develop interactive eLearning experiences. The eLearning IDD will identify content needs, build a pipeline of design and development projects, work with subject matter experts to develop/update/ redesign instructional materials based on proven instructional design methods, and collaborate with course developers. The eLearning IDD will also be proficient in course development and, when needed, be able to convert instructional materials into interactive/engaging courses using course authoring software, visual/graphic design tools, and audio/production software.

What You Will Be Doing
The following are the primary responsibilities for this position:
  • Creating, managing, and maintaining the scope of the course design and development projects
  • Identifying marketing industry learning needs and on-demand channel gaps for course development projects
  • Identifying and working with subject matter experts on all on-demand course projects and keeping the course development pipeline filled on an on-going basis
  • Refining supportive course design and development project processes and templates for subject matter experts
  • Following established eLearning design and development standards/guidelines, while continually enhancing them with innovative approaches
  • Designing instructional materials with subject matter experts that will deliver engaging and interactive eLearning courses with multiple lessons, case studies, activities, knowledge checks, downloadable tools, and assessments
  • Designing new microlearning courses and learning experiences
  • Creating eLearning activities that provide practical learning application and enhance retention
  • Developing storyboards, video scripts, and audio scripts for course development
  • Applying knowledge of copyright and intellectual property guidelines for eLearning
  • Collaborating with course developer(s) on the vision for eLearning courses and providing guidance for compelling learning experiences and outcome
  • Building, redesigning, and/or updating SCORM compliant courses using course authoring tools, primarily Storyline 360 and RISE
  • Creating multimedia, visual/graphic design, and interactive course solutions
  • Supporting audio production, producing videos, and editing audio/video for course development
  • Performing quality assurance (QA) and testing of courses prior to their release
  • Collaborating with LMS administrator on testing, publishing, and launching of courses on the LMS and ANA website
  • Building cross-functional partnerships and working with all project stakeholders internally and externally
  • Continually evaluating user feedback and working to ensure all instructional materials are consistent and up-to-date and redesigning/updating course content when needed
  • Maintaining well organized project documentation and folders with all content and course assets
  • Providing customer support help as needed for member, registration, course, and LMS inquiries
  • Other eLearning instructional design and development responsibilities as deemed necessary for the business
What We Need to See From You
Candidates for this position must have the following qualifications:
  • Minimum 3-5 years of experience designing eLearning instructional design materials with subject matter experts and developing courses (including microlearning) in Storyline 360 and RISE (approximately ten or more projects annually)
  • Exceptional knowledge and working experience in the application of adult learning theories and instructional design approaches in eLearning courses
  • Excellent communication (written, verbal, interpersonal) and collaboration skills – with the ability to provide thoughtful and logical feedback to subject matter experts
  • Ability to write effective copy and instructional text with proven grammar and editing capabilities
  • Above average proficiency in Microsoft Office applications, especially in PowerPoint – you should be a super user!
  • Strong multimedia skills specifically visual/graphic design skills and audio/video development and editing capabilities – to enhance the learning experience
  • Strong attention to detail - a must have!
  • Excellent project management and time-management skills
  • Ability to work independently and collaboratively in a results-oriented environment
  • Completion of a bachelor’s degree
How You Can Stand Out
  • Tell us why you love your work and why you want to work with the ANA MTDC team
  • Show us your portfolio that exhibits your innovation and expertise in instructional design as well as course (including microlearning) development in Storyline 360 and RISE
  • Master’s degree in instructional design, educational technology, or related field
  • Corporate eLearning instructional design and development experience
  • Possess a background and /or interest in marketing or related field
Salary and Total Rewards Package
Starting salary pay range: $80,000 to $90,000 based on relevant experience and qualifications.

Comprehensive health and wellness benefits, 401k with company match, hybrid workweek and flexible scheduling, generous paid time off program, casual dress code, incentives, and rewards.  
To Apply:
If your skills, experience, and enthusiasm align with this position's requirements and responsibilities, please forward a cover letter with salary requirements and a resume to careers@ana.net . Note, only applicants who include salary requirements will be considered.

Job Tags

Full time, Work experience placement, Casual work, Flexible hours,

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